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Janakiram MSV

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I have been following the blogosphere and Twitterati ever since the Google IaaS announcement came out officially. Within 24 hours, there have been umpteen number of articles, posts and tweets about how Google is all set to take Amazon head on! Almost 90% of the articles mentioned that Google is ready to lock horns with Amazon. But really, should Amazon be worried? No! Not at all!

Amazon Web Services is ahead of any Cloud offering by leaps and bounds. The sheer breadth of services that AWS offers is mindboggling. The API that AWS designed for each of its service is considered to be an industry standard so much so that even the competition is left with no choice but to endorse it. Google’s Cloud Storage API is fully compatible with Amazon S3 API.

Whether it is asynchronous messaging for loosely coupled components, a high performance SSD based NoSQL database or a full text search service, AWS has got it all covered for you! From an early stage startup running a simple website with a database to a large enterprise crunching their Big Data on the Cloud, AWS is the preferred platform. And, mind you, Amazon didn’t get there overnight. It took a good six years and abundant conviction that got them where they are today. AWS is built on the same philosophy of Amazon.com – customer centric innovation. Have you ever seen any executive of Amazon taking a dig at the competition?

In fact, while Google was busy enjoying all the media attention like a teenage celebrity, the leadership team at AWS would be prioritizing the next key feature to be added to EC2. Jeff Barr, Amazon’s Chief Evangelist and the face of AWS would quietly post a new blog that would pleasantly surprise the customers and send yet another shocker to the competition. Amazon doesn’t care about competition as much as they care about customers and that is one of the reasons for their success.

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Janakiram MSV heads the Cloud Infrastructure Services at Aditi Technologies. He was the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. In his current role, he leads a highly talented engineering team that focuses on migrating and managing applications deployed on Amazon Web Services and Microsoft Windows Azure Infrastructure Services.
Janakiram is an industry analyst with deep understanding of Cloud services. Through his speaking, writing and analysis, he helps businesses take advantage of the emerging technologies. He leverages his experience of engaging with the industry in developing informative and practical research, analysis and authoritative content to inform, influence and guide decision makers. He analyzes market trends, new products / features, announcements, industry happenings and the impact of executive transitions.
Janakiram is one of the first few Microsoft Certified Professionals on Windows Azure in India. Demystifying The Cloud, an eBook authored by Janakiram is downloaded more than 100,000 times within the first few months. He is the Chief Editor of a popular portal on Cloud called www.CloudStory.in that covers the latest trends in Cloud Computing. Janakiram is an analyst with the GigaOM Pro analyst network where he analyzes the Cloud Services landscape. He is a guest faculty at the International Institute of Information Technology, Hyderabad (IIIT-H) where he teaches Big Data and Cloud Computing to students enrolled for the Masters course. As a passionate speaker, he has chaired the Cloud Computing track at premier events in India.
He has been the keynote speaker at many premier conferences, and his seminars are attended by thousands of architects, developers and IT professionals. His sessions are rated among the best in every conference he participates.
Janakiram has worked at the world-class product companies including Microsoft Corporation, Amazon Web Services and Alcatel-Lucent. Joining as the first employee of Amazon Web Services in India, he was the AWS Technology Evangelist. Prior to that, Janakiram spent 10 years at Microsoft Corporation where he was involved in selling, marketing and evangelizing the Microsoft Application Platform and Tools.

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