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Janakiram MSV

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Top Stories by Janakiram MSV

One of the key tenets of the Cloud is self-service. Anyone from an individual entrepreneur to an enterprise CIO with a valid credit card can subscribe to the Cloud. This has been the biggest driver of Cloud adoption especially among the startups and SMEs. While this is definitely an advantage for the Cloud providers and Cloud consumers, there is one entity in the ecosystem that is intimidated by this paradigm. And, that is the reseller community which is also known as the channel or the Value Added Reseller (VAR). Before we analyze whether Cloud is a threat or an opportunity for them, let’s see their role in the current context. Having worked for the world’s largest software product company, I witnessed the significance of a software reseller first hand. Any software company dealing with shrink-wrapped products classifies their customers into large enterprises, med... (more)

What Makes an Ideal Cloud Application?

As a part of my job, I work with large enterprise customers trying to help them realize the potential of Cloud Computing. As much I believe in the benefits of Cloud, I also have a realistic discussion around the anti-patterns for Cloud and why certain applications may not be the great candidates to be moved to the Cloud. It makes it easy to have certain patterns in mind when discussing what kind of a line of business application can move to the Cloud for realizing the best return on investment. In this article, I want to discuss the possible scenarios for getting the maximum val... (more)

Amazon Enters Microsoft’s Turf of .NET PaaS

The PaaS competition heats up with Amazon adding ASP.NET support to its AWS Elastic Beanstalk environment and MS SQL Server to the Amazon RDS offerings. This is a significant announcement from Amazon as it draws the battle lines with Microsoft which is aggressively positioning Windows Azure as the .NET Cloud offering to the developer community. Amazon Relational Database Service (RDS) was launched in 2009 with the initial support for MySQL. Amazon has been regularly investing in RDS by bringing the high availability features like Multi-AZ deployment and performance enhancements... (more)

Top Five Pitfalls to Avoid When Selling the Cloud

As the organizations involved in traditional sales of shrink-wrapped software enter the Cloud business, they face a challenge dealing with the new paradigm. While the best practices of selling do not change much, they need to get comfortable pitching, positioning and selling the new ‘anything as a service’ model. Based on my experience, I am going to touch upon some of the pitfalls that can be avoided in closing a sale. These are not only important for the sales teams of Cloud service providers but anyone who is a part of the Cloud ecosystem. 1. Lack of grip on the pricing model... (more)

Weekly Roundup: Amazon Fires from all Guns

Amazon continues to add more features to make AWS more appealing to enterprises and developers. Also, Rackspace has announced the launch of Rackspace Cloud Backup and introduced new features on Rackspace Open Cloud Servers. Here’s a quick summary of cloud happenings over the last week. IaaS leader Amazon has added some advanced features to Amazon VPC coupled with the simplicity of Amazon EC2. Users are now allowed to use features like assigning multiple IP addresses to an instance, changing security group membership on the fly and adding egress filters to your security groups. Ne... (more)