Recently Amazon Web Services has launched the AWS Marketplace.
It is certainly a welcome move that brings all the available software on
Amazon EC2 under one roof. This is especially good for ISVs to get visibility
and become more accessible to potential customers.
The interface inherits the classic look and feel of Amazon shopping
experience and has close resemblance to the Amazon Appstore for Android. The
analysts and the media have responded very positively to this move from
Amazon. While this is appreciated by the Amazon partner community, there are
some facts that the AWS customers should know.
The Cloud is not just about Compute
AWS success is primarily attributed to the mature Web Services that help
customers build scalable, reliable and available applications. In fact,
Amazon Simple Queuing Service (SQS) and Amazon Simple Storage Service (S3)
were one of the f... (more)
Citrix has announced that it is submitting the popular CloudStack platform to
Apache Foundation. This comes as a surprise as Citrix has acquired Cloud.com
only last year by investing a few hundreds of millions of dollars!
With this, Citrix is also dumping its own distribution of OpenStack called
Project Olympus. This move has shaken the industry and the analysts. Till
now, OpenStack enjoyed all the attention and is aiming to become the Open
Source Cloud monopoly. Though Eucalyptus has been around for a while, it
failed to garner as much industry support as OpenStack. With CloudStac... (more)
I have been following the blogosphere and Twitterati ever since the Google
IaaS announcement came out officially. Within 24 hours, there have been
umpteen number of articles, posts and tweets about how Google is all set to
take Amazon head on! Almost 90% of the articles mentioned that Google is
ready to lock horns with Amazon. But really, should Amazon be worried? No!
Not at all!
Amazon Web Services is ahead of any Cloud offering by leaps and bounds. The
sheer breadth of services that AWS offers is mindboggling. The API that AWS
designed for each of its service is considered to ... (more)
I started my career in late 90s selling Microsoft Application Platform that
included the servers and the developer tools. One of the most common customer
objections that I used to handle was “vendor lock-in”. Every time I
pitched MS SQL Server or Visual Basic, the immediate concern from the
customers was getting locked into the Microsoft platform.
A decade later, “Vendor lock-in” still remains a hurdle that the
technical sales rep has to go through. But the landscape has changed
significantly. Now the vendor lock-in argument has shifted to the Cloud. I
often hear lock-in in the ... (more)
At the WPC, Microsoft has announced that it is now bringing a subset of
Windows Azure features to Windows Server to enable hosters offer Cloud
capabilities to their customers. With Cloud competing with hosting business,
is there a scope for the traditional hosters to sustain their business?
Businesses are now overwhelmed with the hosting options that are available to
them. They can choose from a variety of options from running their web
applications in a tiny VM offered for free by many IaaS providers.
Organizations with IT teams that are confident of managing the infrastructure ... (more)